#14 Who has the Best Coffee Brand? Starbucks vs. Peet's Coffee
When it comes to branding, the best way to learn is to observe how others do it. In this episode, we are taking two competing brands (that we both love) and analyzing their website and social media accounts to see what they do well and what could be improved.
“What I noticed right away, was that the two websites are extremely different...they have different target audiences, and it is really interesting to see how that impacts their websites and their social media accounts.”